Tasting Experiences Crafted For All

Elevated. Approachable. Insightful. Fun.

Delight and inspire guests at your next event, festival, retreat, or social gathering with a custom beer tasting experience with Certified Cicerone® Dr. J Jackson-Beckham.

With more than 100 distinct styles, a history that dates back to the bronze age, geographical roots that reach every corner of the globe, and cultural traditions that touch every aspect of human society, beer is a remarkable way to engage our professional, social, creative, and spiritual lives.

Let’s Explore the Magical World of Beer

Dr. J Jackson-Beckham is a craft beer industry veteran, a Certified Cicerone® , an avid homebrewer, and former professor of Communication and Cultural Studies who dedicated her academic career to the study of American beer. Her work on the cultural dynamics of beer and brewing has been published as social commentary, journal articles, and academic book chapters, and a 12-episode streaming educational series for Wondrium.

She is an accomplished international speaker and a vocal advocate for the craft beverage community who has delivered dozens of keynote addresses and guest lectures in a wide variety of settings. She regularly provides expertise as a guest for television, radio, podcasts, and news and entertainment media. She has been featured by The New York Times, VICE, USA Today, and the James Beard Foundation. In 2020, she was named Imbibe Magazine’s Beer Person of the Year.

Today, she helps craft beverage organizations develop inclusive, equitable, and just practices that drive success, build communities, and empower individuals as the Director of Social Impact for the Brewers Association. Dr. J is the founder and Executive Director of Craft x EDU (pronounced “craft by E-D-U”), a nonprofit whose mission is to champion equity, inclusion, and justice in the craft brewing community through education and professional development. She also serves as a member of the board of directors for the Michael Jackson Foundation for Brewing and Distilling and the National Black Brewers Association.

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The World of Beer: Tastes of History, Science, and Culture

What can beer teach us about the great wide world? In The World of Beer: Tastes of History, Science, and Culture–a 12 episode edutainment series on Wondrium— Dr. J Jackson-Beckham has crafted an engaging, highly interactive series that looks at—and invites you to taste—beer through the lens of history, mythology, botany, marketing, and more.

Private Events

Give the guests at your next private event the gift of the unexpected. Whether you are hosting a wedding reception or rehearsal dinner, a class reunion or dinner party, a corporate retreat or retirement celebration, a graduation bash or a restaurant opening, a beer tasting is a fun and informative way to engage your guests.

Start Planning your Private Event with Dr. J

Speaking Engagements

Whether she is delivering keynote addresses, informative presentations, or engaging interactive workshops, Dr. J delivers high ROI for your organization or event. As an internationally-accomplished keynote speaker, Dr. J challenges and inspires audiences with material that is current, customized, and research-driven. Not sure how beer could possibly relate to the theme or objective of your event? Contact Dr. J for a complimentary consultation. Chances are, you’re in for remarkable surprise.

Start Developing a Keynote, seminar or workshop with Dr. J

Beer Education

The contemporary craft brewing industry has inspired thousands of passionate beer lovers with extensive knowledge of modern and historic beer styles. However, when it comes to beer education–whether conducted for hospitality staff, enthusiasts, or total newcomers–it takes more than love and knowledge to make a meaningful impact. As a student of pedagogical theory and an educator recognized for excellence, Dr. J brings experience as a college professor a love and teaching and learning to the beer education.

START Planning your beer education class or training with Dr. J